Job Description

CIMAS

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Head Marketing & Brand – Cimas Health Group (Pvt) Ltd

Duties and Responsibilities

The successful candidate will be responsible for:

* Developing annual marketing plans aligned to business priorities.
* Translating strategic objectives into measurable campaigns and marketing activities.
* Maintaining and strengthening the Cimas corporate and subsidiary brands.
* Ensuring compliance with brand architecture, identity standards and guidelines.
* Leading the planning and execution of integrated marketing campaigns.
* Overseeing the management of digital marketing channels.
* Monitoring market trends and competitor activities.
* Managing and monitoring all Corporate Marketing properties such as websites.
* Managing, updating, and maintaining content on the websites.

Qualifications and Experience

Qualifications

* First degree in Business, Marketing, Sales, Customer Experience or equivalent.
* Postgraduate degree (such as an MBA).
* 6–8 years’ experience in Marketing, Branding, Sales, Product Development or a similar field, with a minimum of 5 years at a management level.