Responsibilities:

• Research and translate Web3/crypto topics (tokenisation, DeFi lending, L1/L2/L3 developments) into newsletters and social content.
• Plan and execute social media campaigns (X/Twitter, LinkedIn) to grow subscriber and follower bases across both platforms.
• Build and manage an email/subscriber database; write and send regular newsletters.
• Conduct outbound partnership outreach to financial institutions and Web3 platforms to establish and feature product partnerships.
• Support project coordination on data API integration work, bridging technical development and business outreach.
• Use AI tools to scale content and campaign output independently.

Requirements:

• Strong intuition for Web3/crypto/DeFi concepts; deep prior expertise is a plus, but sharp, fast learning matters more.
• Demonstrated content creation and newsletter-growth experience.
• Comfort with outbound B2B business development (cold outreach, partnership requests).
• Ability to work independently with minimal oversight, using AI tools to extend output.
• Strong written communication skills in English.