Turn followers into revenue. Phlenu is hiring a Social Media Sales & Growth Associate to drive real sales — not just likes — across TikTok, Instagram, and WhatsApp for one of Ghana's fastest-growing digital brands.

About Phlenu

Phlenu is a growing African ecosystem spanning e-commerce (Phlenu Shopping), logistics (Phlenu Delivery), and business solutions (Phlenu Business, launching soon). We're building the future of digital commerce in Ghana and Nigeria — and we need someone who can sell it.

What You'll Do

• Sell through social. Drive direct sales and sign-ups via TikTok and Instagram Lives, Reels, Stories, DMs, and WhatsApp follow-ups.
• Close in real time. Respond to inquiries, push promotions, and convert comments and DMs into paying customers.
• Create content that converts. Plan and publish sales-focused content across TikTok, Instagram, Facebook, X, Threads, and YouTube Shorts using local trends and language that resonate in Ghana.
• Run campaigns. Execute weekly promotions, flash sales, and product launches.
• Build community. Grow a high-trust online audience and partner with micro-influencers and affiliates in Ghana and Nigeria.
• Track what works. Report weekly on social-driven sales, leads, and DM/WhatsApp conversion rates — then optimize.

What You'll Need

• Proven experience driving sales (not just engagement) through TikTok and Instagram
• Hands-on experience with DM selling and WhatsApp conversions
• Strong understanding of Ghanaian consumer behavior
• Excellent communication skills — able to switch between professional and street-smart tones
• Comfort working with sales targets, KPIs, and revenue goals
• Flexibility to work peak engagement hours, including some evenings and weekends

Nice to Have

• Experience running Meta or TikTok ads
• Background in e-commerce, logistics, retail, or consumer brands
• Influencer or affiliate marketing experience

How Success Is Measured

Revenue generated from social platforms, leads and conversions via Live/DMs/WhatsApp, engagement-to-sale conversion rate, and influencer/affiliate sales performance.

What We Offer

• Competitive base pay + performance-based commissions
• A clear growth path into Marketing Lead / Growth roles
• Creative freedom with real ownership of results
• The chance to shape a fast-growing African brand from the inside

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