Key Responsibilities:

• Market and position bookstore spaces as ideal event venues to potential clients and partners.
• Plan, organize, and execute engaging in-store and off-site events including book launches, author signings, reading sessions, creative workshops, and community initiatives.
• Coordinate end-to-end logistics for events, including budgeting, scheduling, venue setup, vendor and partner coordination, and staff arrangements.
• Work closely with authors, publishers, internal teams, and external stakeholders to ensure seamless event execution.
• Support the development of promotional materials and collaborate with the marketing team to ensure effective event marketing and outreach.
• Ensure smooth on-ground execution of events with a strong focus on customer experience, crowd management, and troubleshooting.
• Track, measure, and evaluate event performance, prepare post-event reports, and identify opportunities for future improvement.
• Build and maintain strong relationships with schools, libraries, community groups, NGOs, and strategic partners to expand BookXcess’ reach and impact.
• Align event plans with marketing campaigns and business objectives through close collaboration with relevant departments.
• Support any other ad hoc tasks or initiatives assigned by the Head of Marketing to ensure the overall success of marketing efforts.