Digital marketing specialist

Overview

Languages

• English

Education

• College/CEGEP
• or equivalent experience

Experience

• 3 years to less than 5 years
• On site

Work must be completed at the physical location. There is no option to work remotely.

Green job

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This information was provided by the employer; it was not verified by Job Bank.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

Work setting

• Business and/or industry
• Industrial
• Private company, corporation or industry
• Website developer

Responsibilities

Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Write speeches, presentations and press releases
• Perform administrative tasks
• Respond to enquiries from members of the business community concerning development opportunities
• Prepare reports, research papers, educational texts or articles
• Answer written and oral inquiries
• Co-ordinate special publicity events and promotions
• Conduct public opinion and attitude surveys
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Design market research questionnaires
• Develop portfolio of marketing materials
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials
• Supervision
• No supervision responsibility
• Experience and specialization
• Computer and technology knowledge
• iOS
• Adobe Illustrator
• Adobe Photoshop
• InDesign
• MS Word
• Tablet computer
• Adobe XD
• Google Drive
• MailChimp
• MAC
• Adobe Suite
• Area of work experience
• Community service organization
• Area of specialization
• Interactive/new media
• Communications
• Brand management
• Digital media
• Strategy

Additional information

• Work conditions and physical capabilities
• Tight deadlines
• Fast-paced environment
• Attention to detail
• Own tools/equipment
• Cellular phone

Personal suitability

• Efficient interpersonal skills
• Excellent written communication
• Flexibility
• Initiative
• Judgement
• Organized
• Team player
• Accurate
• Dependability
• Reliability
• Integrity
• Quick learner

Benefits

Financial benefits

• Bonus
• Gratuities

Other benefits

• Free parking available
• Learning/training paid by employer
• On-site amenities

Other benefits

• Paid time off (volunteering or personal days)
• Parking available