Responsibilities:

• Conduct market research, analyze competitor trends, and build unique positioning and messaging frameworks.
• Establish expectations and guidelines for the company’s voice to guide all marketing collateral and information across channels.
• Analyze data and trends related to branding.
• Develop branding features, such as logos and marketing materials
• Write clear, compelling copy for websites, ads, social media, emails, and marketing campaigns.
• Ensure all written and conceptual materials match the established brand guidelines and business goals.
• Work closely with designers, project managers, and clients to execute integrated campaigns.

Requirements:

• Minimum of a Bachelor's Degree in Communications, Marketing, Advertising, English, Journalism, or a related field.
• Minimum of 4 years of relevant work experience in Advertising, Marketing, or Public Relations.
• Proven content writing experience
• A writing portfolio