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Sales & Marketing Lead (Real Estate)
📍 Nairobi 💼 On-site ⏰ Full Time 📋 Permanent Contract 🏷️ Sales
Minimum Experience
1 year
Application Deadline
📅 31/12/2026
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Job Description

Key Responsibilities

1. Strategic Leadership

  • Develop and execute comprehensive marketing strategies aligned with company objectives.
  • Identify new market opportunities, trends, and customer segments in the real estate sector.
  • Provide strategic guidance to the sales team on positioning, branding, and client engagement.

2. Sales Enablement

  • Design and implement marketing campaigns that directly support sales targets.
  • Collaborate with sales managers to create lead generation pipelines and improve conversion rates.
  • Introduce innovative tools, platforms, and approaches to enhance sales team effectiveness.

3. Marketing Execution

  • Oversee digital marketing, social media, and offline campaigns tailored to real estate buyers.
  • Manage promotional activities, events, and exhibitions to boost brand visibility.
  • Ensure marketing materials (brochures, presentations, online content) are professional and persuasive.

4. Client & Stakeholder Engagement

  • Build strong relationships with clients, partners, and industry stakeholders.
  • Represent the company in networking events, forums, and real estate exhibitions.
  • Drive customer satisfaction initiatives and feedback loops to refine marketing strategies.

5. Performance & Reporting

  • Track and analyze marketing ROI, sales performance, and market penetration.
  • Provide regular reports and insights to management on sales and marketing outcomes.
  • Recommend adjustments to strategies based on data-driven insights.

Qualifications & Experience

  • Bachelor’s degree in Marketing, Business Administration, or related field (Master’s preferred).
  • 5+ years of experience in sales and marketing, with at least 3 years in real estate.
  • Proven track record of strategic marketing leadership and sales enablement.
  • Strong knowledge of digital marketing tools, CRM systems, and real estate market dynamics.
  • Excellent communication, negotiation, and leadership skills.

Competencies

  • Strategic thinker with ability to translate vision into actionable plans.
  • Strong analytical skills and data-driven decision-making.
  • Innovative mindset with ability to introduce new marketing approaches.
  • Team leadership and collaboration across departments.
  • High integrity, professionalism, and client-centric orientation.
Location
📍 Approximate location
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About the Company
Inver Resourcing Limited publishes its vacancies in Kenya through Saplic. Profile created automatically.