About the Role

This is a senior business development role focused on growing our lending portfolio through strategic employer and merchant partnerships, customer acquisition, and market expansion — primarily across Salary Loans and Asset Financing.

Key Responsibilities

Market Development

• Map and penetrate new market segments for Salary Loans and Asset Financing across corporates, SMEs, and SACCOs

• Conduct in-depth market research to identify untapped geographic areas, industries, and customer segments

• Design and execute go-to-market strategies for both new and existing lending products

• Lead market activations, promotional campaigns, and product launch activities

• Track market trends, competitor pricing, and emerging customer needs to stay ahead of the curve

• Translate market insights into actionable product and pricing recommendations for management

Strategic Partnerships

• Identify, negotiate, and close partnership agreements with employers, merchants, and retailers

• Develop and manage employer partnership programs for payroll-linked salary loans

• Build merchant and retailer networks for device and asset financing products

• Maintain long-term relationships with key partners to drive recurring business

Customer Acquisition & Growth

• Drive customer acquisition through employer sensitization sessions, field visits, and referral programs

• Support seamless onboarding of new customers and business partners

• Develop and implement customer retention and loyalty initiatives

• Monitor portfolio growth and report on acquisition performance against targets

Reporting & Portfolio Oversight

• Prepare weekly and monthly business development performance reports

• Track pipeline, partnerships, and portfolio growth metrics

• Present market opportunities and strategic recommendations to senior management

• Coordinate with credit and operations teams to support smooth customer verification and collections

Qualifications & Experience

Education

• Bachelor's Degree in Business Administration, Marketing, Finance, Economics or related field

• Professional sales or banking qualifications are an added advantage

Experience (3–5 Years)

• Banking, SACCO, or Microfinance

• Fintech or Consumer Finance

• Salary Loans / Payroll Lending

• Asset Financing / Device Financing

• Corporate or SME Sales