About Uliza Events Uliza Events Kenya specializes in the customization and supply of event wristbands, access control solutions, tickets and event branding products across Kenya and other African markets.
Job Purpose The Business Development Executive will be responsible for generating new business opportunities, managing key client relationships, growing sales revenue, and expanding Uliza Events' market presence through strategic sales and business development activities.
Responsibilities: Sales & Revenue Growth

• Identify and pursue new business opportunities within events, theme parks, hotels, swimming pools, schools, corporates, festivals, and entertainment venues.
• Generate leads through cold calling, email outreach, networking, referrals, and field visits.
• Convert inquiries into confirmed sales and achieve monthly sales targets.
• Prepare quotations, proposals, and presentations for prospective clients.
• Follow up on all quotations and pending opportunities.

Business Development

• Build and maintain strong relationships with event organizers, corporates, agencies, schools, and institutions.
• Develop partnerships that can generate recurring business.
• Identify new markets and product opportunities.
• Represent Uliza Events at networking events, exhibitions, and industry functions.

CRM & Reporting

• Update all leads, opportunities, and sales activities in the company CRM.
• Maintain accurate sales records and pipeline reports.
• Submit daily, weekly, and monthly sales reports.
• Track performance against targets and provide market intelligence.

Market Research

• Monitor competitor activities and pricing.
• Identify emerging trends in the events and access-control industry.
• Recommend strategies to increase market share

Key Performance Indicators (KPIs)

• Monthly sales revenue target attainment.
• Number of new clients acquired.
• Number of cold calls and client meetings conducted.
• Number of quotations issued and conversion rate.
• CRM update compliance.
• Customer retention and repeat business rate.
• New partnerships secured.

Qualifications & Experience

• Diploma or Degree in Sales, Marketing, Business Administration, or a related field.
• Minimum 1–2 years experience in sales, business development, or account management.
• Experience in B2B sales is an added advantage.
• Experience in the events industry is desirable but not mandatory.

Skills & Competencies

• Strong sales and negotiation skills.
• Excellent communication and presentation skills.
• Ability to generate and close leads independently.
• Strong relationship-building abilities.
• Good reporting and organizational skills.
• Proficiency in CRM systems, Microsoft Excel, and Microsoft Office.
• Self-motivated, target-driven, and results-oriented.

Working Hours Monday – Friday: 8:30 AM – 6:00 PM Saturday: As required for business operations and events.
Compensation Basic Salary: 25,000 Net Performance Bonus: Based on attainment of team and individual targets.
Application Deadline: 30 June 2026

ULIZA LINKS LTD publishes its vacancies in Kenya through Saplic. Profile created automatically.